Work / B2B, logistics · 2D/3D holiday video
Meest InternationalNew Year greeting
- The task
- Meest, an international delivery group, wanted a holiday greeting that would go out in their email campaign to clients and partners in many countries. It had to feel warm, carry the brand and speak more than one language.
- What we made
- We started with a concept for an interactive game, then turned the same idea into a short animated greeting. A Meest truck full of gifts drives through a snowy town, a courier on a bike carries the last parcel home, and the sky ends in fireworks with “Happy New Year” in the languages of Meest's markets. Two endings, New Year and Christmas, for different regions.
- The result
- One greeting the whole group could use everywhere. On top of the horizontal cut we made vertical and square versions, so the same video works in email, on social and in reels.
