Work / Industrial, agritech · 2D explainer
Profeedproduct explainer for farmers
- The task
- Profeed builds an IoT system that tracks feeding on livestock farms. They needed a product video for farmers: what the system is, how it mounts on a tractor and feed mixer, how it works and what the farm gets out of it.
- What we made
- Brief, script, voice-over and 2D animation with infographics, built around their line “PROFEED, simply feeding”. A farmer character walks the viewer from the field to the mixer, the sensor and the data on the phone and laptop.
- The result
- A complex piece of farm hardware explained in plain pictures, with a Ukrainian and an English version.
