Work / Agencies, food delivery · 2D case video
Sushi Poshtaanimated case for an agency campaign
- The task
- Sushi Poshta was a new sushi delivery brand in a crowded market. Its agency, Idealers, launched it with a bold stunt: the brand borrowed the look of Nova Poshta, Ukraine's biggest delivery company, and let social media guess what was going on. The agency needed a video case that tells this story in about two minutes, plus a short cut.
- What we made
- A 2D animated case built on one sea metaphor. Sushi Poshta is a small fish in waters full of competitors. It takes a disguise, drops bait into social media, then swims up to the big shark and shakes its fin. English voice-over, illustrations and animation, in a full version and a short one.
- The result
- Both versions were delivered. Idealers had already worked with us on a Botreba explainer and came back for these case videos.
